Restaurant Marketing: Invest in Content Marketing

The aim of content marketing is to appeal, obtain, engage and consequently, retain restaurant customers. By using content marketing, business can create and distribute related and valuable facts to their restaurant’s existing and possible diners. Also more than 90 percent … Read More

Yelp for Local Marketing: Post Photos to Your Business Page

Local marketing is growing and it is very important for small businesses. Yelp has more than 100 million monthly unique visitors, which is really important for any local business. Yelp also helps local business to be on the first page … Read More

Search Engines Love Video Content

Video is so effective for marketing any business and search engines love video content. For search engine optimizer, video works like the trump card. Pages which contain video content send strong “Indicators of Relevance” to search engines, like Google and … Read More

Experiment with Your Subject Lines

If you need more and better leads from your email marketing, you have to discover where to emphasis your email marketing efforts to see the utmost accomplishment. You have to perform experiments with your email subject line. Email subject lines … Read More

Navigation within a website should be seamless

Building a website for your business can be daunting, but the main thing is to make it usable for your visitors. There are many factors involved in defining the success of your website, but the most important element is the … Read More

The long and short of subject lines

If you are doing email marketing for your business, you need to focus on writing email subject lines because people judge your emails by subject lines. A perfect subject line can get your email content opened, read and clicked. Length … Read More

Embrace the mobile era – and win

Nowadays, more and more people are using mobile devices for checking your email campaigns. If you want to increase your email open, clicks and revenue for your business, optimizing your email campaigns for mobile is a must. All email marketers … Read More